Behavioral science has come of age in recent years, and it has begged for a world-class translator. Now we have one. Caroline Webb’s peerless translation of the behavioral sciences into tools for shaping the quality of our day is the book we’ve been waiting for. Play with just 2% of the ideas in this book, and you might just end up changing your life’s course. Words like ‘magisterial’ come to mind. Bravo.
Tom Peters, co-author of award-winning bestseller In Search of Excellence